top of page
OMIH_web_PaperBack_C.jpg

services:

brand strategy & positioning

voice & messaging development

campaign development

advertising (cross-channel)

video production

HOTELTONIGHT

OMIH_Site_Icon_A.png
OMIH_web_PaperBack_C.jpg

DEFINING A NICHE

 

HotelTonight is a unique type of Online Travel Agency for a unique type of traveler— one with higher standards, more travel savvy and who is not intimidated by booking last minute. To demonstrate this, and raise awareness for the product, we created short, cinematic character stories depicting quirky, exaggerated versions of our target.

OMIH_web_PaperBack_C.jpg
OMIH_HT_SiteImages_A.jpg
OMIH_HT_SiteImages_B.jpg
OMIH_web_PaperBack_C_flip.jpg
OMIH_HT_SiteImages_C.jpg

How
savvy travelers find deals on great hotels.

OMIH_web_PaperBack_C.jpg
OMIH_HT_SiteImages_D.jpg
OMIH_HT_VertLogo_A.png

production:

director:

editor:

Madre US

Iain McKenzie

Chuck  Willis

OMIH_web_PaperBack_C.jpg
OMIH_HT_SiteImages_E.jpg

Overpacking
is a sign of weakness.

OMIH_HT_SiteImages_F.jpg
OMIH_web_PaperBack_C_flip.jpg

OUR MAN in HAVANA

bottom of page